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Over-the-Top Streaming Terminology Explained

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Anne Madison‘s insight:

If you aren’t an industry expert, the term "over-the-top" streaming might be a new one for you.  Over-the-top, or OTT, refers to any content that can be delivered through an internet connection by a third party that has rights to the content.  OTT streaming can be offered through cable or IPTV operators, or can be purchased directly from a streaming provider in the form of a monthly subscription for unlimited access to their entire library, or rental of a single title, or purchase of a single title. OTT content can be streamed through any internet-enabled device, including PC’s, laptops, internet-enabled television sets, set-top boxes like Roku, Apple TV or Boxee, tablets, gaming consoles and smartphones.

 

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How to Stream Bowie’s Latest Album for Free Through March 12

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3-2-2013 11-11-32 AM

Anne Madison‘s insight:

David Bowie was a prominent musical presence in my youth and young adulthood.  Great tunes like Under Pressure collaborated with rock royalty Queen, Modern Love, Changes and Fame have earned Bowie and his alter-ego Ziggy Stardust the worldwide fame over the decades.   If you have an Apple ID, you can click on the image below to stream it.

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Hollywood Missing Out on Opportunity to Capitalize on Streaming

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Anne Madison‘s insight:

How can you tell that a business model has gone from being the "goose that lays the golden egg" to a serious liability? This particular issue couldn’t be more evident ever since streaming exploded on the scene.  Hollywood is convinced that streaming will be the death of their profits – just like they thought physical copies of their content would seriously harm their profits when VHS came of age back in the day. 

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Dog TV Streaming at Home for the Edification of Man’s Best Friend

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Have a pooch who doesn’t do well when left alone at home? Can’t afford doggie daycare? Is your canine depressed, or maybe high strung? Looking for a way to soothe the savage beast? Robert MacPherson over at mnn.com interviewed Bandit the dog, who reviews Dog TV, the first TV for dogs. Available for $9.99 a month, along with apps for smartphones and tablets, this may just be the ticket to provide entertainment and engagement for your pup.

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